Every four years, the world’s attention turns to a single sporting event that transcends borders, languages and cultures: the FIFA World Cup.
While Americans often think of the Super Bowl as the pinnacle of sports, the World Cup operates on an entirely different scale. Billions of viewers worldwide follow the tournament, making it one of the most watched sporting events on the planet.
This year’s tournament is especially significant because it is being hosted by the United States, Canada and Mexico. Communities across North America are welcoming fans from around the globe as nations compete for international soccer’s most coveted trophy.
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